DIS R UPTION

That little trademark symbol up there? It means something. It means a 30-year-old commitment. It means that to us, Disruption has never been a catchphrase or trend. It’s a mindset. It’s a behavior. You don’t dabble in
Disruption thinking. You embody it, day in and day out.

If you’re not disrupting, 
you’re conforming. 
If you’re conforming, you’re going unnoticed.

Disruption in action

Now we balling

Stronger

Bayobab Brand Launch

Bayobab Brand Launch